How COVID-19 Has Impacted Media Consumption, by Generation

Global Web Index found that over 80% of consumers in the U.S. and UK say they consume more content since the outbreak, with broadcast TV and online videos (YouTube, TikTok) being the primary mediums across all generations and genders.

Visualization type: Radar Chart, Heat Map, Trellis Chart, Radial Bubble Chart

Clear

How COVID-19 Has Impacted Media Consumption, by Generationy

How COVID-19 Has Impacted Media Consumption, by Generation

As the coronavirus outbreak continues to wreak havoc across the globe, people’s time that would have otherwise been spent perusing malls or going to live events, is now being spent on the sofa.

During this period of pandemic-induced social isolation, it’s no surprise that people are consuming vast amounts of media.

This graphic uses data from a Global Web Index report to explore how people have increased their media consumption as a result of the outbreak, and how it differs across each generation.


First published: April 7, 2020 (link)

Source files included: .ai, .eps, .pdf

Data source: Global Web Index, Coronavirus Research Report April 2020

A basic license enables you to re-publish the infographic with minor changes (such as reformatting it size and shape, or updating information) while still attributing it to Visual Capitalist. Display of Visual Capitalist logo is required in a basic license. Translation is not permitted with a basic license.

An enhanced license enables you to re-publish the infographic, even with substantial changes being made to it. An enhanced license enables you to also translate the infographic into a different language. No attribution of the Visual Capitalist brand or logo is needed.

You may only translate an infographic by purchasing an Enhanced License.

License type

Basic – 1 credit, Enhanced – 2 credits