Ranked: The Top 10 Strongest Nation Brands

1 Credit

Even the strongest nations have been put through the wringer this year. As countries struggle to cope with the impacts of COVID-19, the value of a stable and strong nation brand has become increasingly more apparent.

Each year, Brand Finance measures the value and strength of nation brands. Using a number of metrics and data, nations are given a score out of 100. This graphic explores the top 10 strongest nations, and how they scored.

Visualization type: Radial bar chart

Ranked: The Top 10 Strongest Nation Brands

Even the strongest nations have been put through the wringer this year. As countries struggle to cope with the impacts of COVID-19, the value of a stable and strong nation brand has become increasingly more apparent.


First published: November 19, 2020 (link)

Source files included: .ai, .eps, .pdf

Data source: Brand Finance Nation Brands 2020

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Full License (1 Credit)