The Most Loved Brands, by Generation

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Brands that tap into consumers’ emotions can establish higher levels of trust.

For editorial use only.

Visualization type: Infographic

The Most Loved Brands, by Generation

When it comes to buying into brands, consumers are spoiled for choice.

The vast amount of options available makes it increasingly difficult for brands to build meaningful emotional connections with them—but for the brands that do, the payoff can be huge.

This graphic pulls data from MBLM’s 2020 Brand Intimacy Report and visualizes the top 10 brands that different generations connect with the most.


First published: March 4, 2020 (link)

Source files included: .ai, .eps, .pdf

Data source: MBLM

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Full License (1 Credit)